When the cost of everyday essentials keeps rising, it’s easy to feel like your money simply doesn’t stretch far enough anymore. If you’re struggling to cover food, bills or rent, you’re not alone. Many households across the UK are facing exactly the same challenge.
This guide will explain why the cost of living has become so tough, how to spot when things are getting out of control, and what you can do if you feel like your finances aren’t sustainable.
We’ll also look at the debt solutions and support available, and where to turn if you feel like you’re running out of options.
Why are so many people struggling to afford the basics?
Over the past few years, the cost of living has increased significantly but wages haven’t kept pace. From food shops and fuel to rent and energy bills, most of us are paying more for essentials than ever before.
And while prices have stabilised slightly in 2025, many households are still feeling the impact of higher costs over the last few years.
Here are some of the key reasons people are finding it harder to afford the basics:
- Energy costs remain high, especially during colder months
- Private rent has increased sharply in many areas, making it harder for tenants to keep up
- Food inflation has eased, but weekly shops are still more expensive than they were
- Benefits and Universal Credit haven’t always kept up with rising prices.
If you’re earning the same as you were a few years ago, it’s not surprising you might be feeling squeezed. And for those already living close to the edge, even a small increase in bills or rent can tip things over.
Signs your situation is becoming unsustainable
There’s a difference between budgeting carefully and simply not having enough to live on. If you’re constantly choosing between heating and eating, or wondering if you can make rent this month, your situation might be unsustainable.
Common signs include:
- You’re using credit cards, overdrafts or payday loans just to cover everyday expenses
- You’ve missed payments on priority bills like rent, council tax or utilities
- You can’t afford to buy enough food or basic toiletries
- You’re avoiding looking at bank statements because you’re afraid of what you’ll see.
If this sounds familiar, it’s important to know that there is support available and that you don’t need to face it alone.
What to do if you can’t afford to live on your wages
It’s a harsh reality, but some jobs simply don’t pay enough to cover today’s cost of living. If you’re thinking ‘I can’t afford to live on my wages’, then it’s time to take a closer look at your situation.
Here are some practical steps you can take:
1. Check you’re claiming everything you’re entitled to
Many people are eligible for financial support they haven’t applied for, either because they’re unsure what they can claim or haven’t had time to look into it. It’s worth checking on the government website whether you could be getting benefits such as:
- Universal Credit
- Child Benefit or Child Tax Credits
- Council Tax reduction
- Support with healthcare costs, like free prescriptions or NHS dental treatment
- Help for carers or people with a disability, such as Personal Independence Payment (PIP) or Carer’s Allowance.
2. Prioritise the most important bills
Rent, energy and council tax are priority bills,meaning the consequences of missing payments can be serious. If you’re already behind, or worried you will be, it’s essential to act quickly.
3. Speak to a debt adviser
If your income simply doesn’t stretch far enough to cover the essentials, you might benefit from a debt solution that reduces your monthly payments. A debt adviser can take a look at your full situation and explain what help is available.
What if you can’t afford rent?
Housing costs are one of the biggest pressures facing UK households and falling behind on rent can have serious consequences. If you can’t afford rent or will struggle to in future, it’s vital to take action before things spiral.
Start by speaking to your landlord. They may agree to a payment plan for your rent arrears or short-term reduction while you get back on your feet.
You should also check whether you’re entitled to:
- Universal Credit
This can cover some or all of your rent if you’re renting privately or through a housing association
- Housing Benefit
Available in some circumstances, such as if you’re over State Pension age or live in supported housing
Extra help from your local council if your benefit doesn’t cover your full rent and you’re struggling
These benefits are designed to help people stay in their homes and avoid falling into arrears. If you’re not sure what you qualify for, a housing adviser or debt adviser can help you check.
How a debt solution could help
If you’re struggling with multiple debts, you may benefit from a solution that makes your monthly payments more affordable. Depending on your situation, this could include:
- A Debt Management Plan (DMP) – where you make one affordable monthly payment to cover your unsecured debts included in the DMP.
- An Individual Voluntary Arrangement (IVA) – a legally binding agreement to repay your debts over a set period of time. After this, any remaining debt included in the IVA may be written off.
- Other options, depending on your circumstances and the type of debt involved.
You’re not alone and support is available
If you’re feeling like you can’t afford to live, you’re not alone – and you don’t need to face this alone either. With rising costs, flat wages and growing pressure, more people are turning to debt advice than ever before.
Whether you’re behind on rent, can’t afford food, or are using credit to cover basics, there is support out there. You can visit MoneyHelper for free debt advice and information.
Or, at MoneyPlus, we offer confidential, non-judgmental advice to help you find a manageable budget that works for you. Our team can help you explore your options, deal with creditors, and feel more in control of your situation.
Want to take the next step? Contact us today to speak to an adviser.
